I help small businesses and dedicated entrepreneurs bring their ideas to life with clarity, strategic planning, and compelling design.
Coaching + Consulting
The truth is, if you want to reach your goals you’ll need the strengths of both coaching and consulting. When working with solo entrepreneurs and small business owners, I rarely find one that doesn't need both. As a coach, I help individuals and small businesses take their entrepreneurial intentions to the next level. Together we will clarify your vision and discuss your long-term goals. With insightful questioning designed to really get you thinking about what you want for your business and why, we will end up in a very natural conversation that will help us clarify your specific personal and professional aspirations.
As a consultant, I help you clear the clutter and make step-by-step plans for moving forward with purpose by covering all aspects of business development by brainstorming to enhance strategic thinking. During our sessions, I focus on creative, yet, practical solutions in strategy, planning and problem solving, and I will help you develop business skills and knowledge. I’ll often help clients design a business model or marketing plan, determine which marketing techniques to use and how to use them.
My clients often come to me for guidance and direction regarding:
• Design coaching + new skills
• Photoshoots + art direction
• Content evaluation, copywriting + editing
• Product line expansion
• Editorial calendars for blogs + social media schedules
• Ambassador programs, influencer outreach
• Ongoing brand direction + project management
• Digital processes + campaign direction
• Business naming
• Brand development + identity design
• Idea prioritization
• Style guides + photo selection
• Brand evaluation + competitor comparison
• Product line development, packaging + pricing
• Service packaging + storytelling
• Business model development + organizational flow
Design + Direction
I can also help you bring your vision to life. Other than you, no one is closer to your dreams than me because I want to see you succeed just as much as you do! I strive to create unique branding stories for each of my clients. Choosing to work with solo entrepreneurs and small business owners allows me to explore a variety of industries in today's market. My expertise as a graphic designer, creative entrepreneur, and business strategist is in brainstorming and strategy sessions, creative concept development, and establishing a visual direction. Part of what makes me a great designer is my ability to identify uniqueness, push creative boundaries and communicate visually in the most compelling way possible. I believe in taking the necessary time to research each of my clients and their industry properly and do not rush to complete any project. Each branding design process takes approximately 3 to 6 weeks, while full strategies (brand + web) typically take 3+ months. These timelines are all estimates and depend upon the individual project and client timeliness. A more in-depth schedule will be given to each client after I have a clear idea of what it will take to bring your vision to life.
Discovery + Design Packages
Clients who are intersted in booking both discovery and design packages simultaneously will receive a discount. Clients who wish to book multiple clarity or strategy sessions will receive a discounted rate. If you are searching for a service that is not listed here, I encourage you to contact me at anytime. I'm more than happy to discuss a customized project that works best for you and your business needs. I offer flexible payment plans, as well as additional graphic and website design services at an hourly rate.
Been there. Done that. From idea to launch, let my experience be your guide.
Throughout my career, I have created and successfully launched 9 product lines, co-founded a brick-and-mortar boutique, and currently, I co-own a makers space & trade school. In the pre-Etsy days, I sold several hundred prints of original paintings and in online niche boutiques. Following that, I started a new series of work and sold a few thousand illustrations at handmade markets and art shows. From there, I have designed, sold, produced, and shipped globally 26,000+ uniques pieces of personalized art prints through a wildly successful Etsy shop for the last 8 years. I have been featured in several magazines and I’ve had life-changing amounts of PR through gift guides and lifestyle blogs. I started art licensing through an art agent and I've created designs exclusively for the stationery, fabric, greetings, and home decor industries which are currently being sold in big box stores. I have launched 2 successful single-product businesses; one is handmade and shipped from the barn in our backyard; the other being a print-on-demand dropship t-shirt company with unprecedented results. I have gone through the process of obtaining a copyright, a trademark, and seeking enforcement insurance coverage. I have branded over 100 companies and product lines independently and as an in-house designer. I have created the marketing collateral needed to sustain those companies from business cards to billboards, including social media graphics, web design, and content creation.
In more recent years, I have co-founded, branded, and successfully opened two brick-and-mortar location in Cleveland, Ohio with impressive measurable results. This means I can help you from idea to grand opening. I have experience in location consideration, renting commercial space, storefront signage and display, vendor relations, and even the platforms, softwares, and cloud apps you’ll need to setup internal processes so your business can run smoothly! And the most awesome part is that most of these business are still going strong. Some I still own and operate daily, others I have exited and left in capable hands, and a slight few have faded due to bigger and bolder ideas. Point being, I’m able to use a mixture of my skills and experiences to help you create a business you love. And this is just the abbreviated version! Follow these links to read more and see more.